Health economics and outcomes research (HEOR) plays a crucial role in assessing the value of healthcare interventions by evaluating their cost-effectiveness, impact on health outcomes, and overall value to both patients and healthcare systems. It helps decision-makers make informed choices on resource allocation, policy formulation, and treatment options. Through rigorous research and analysis, HEOR provides valuable insights into improving healthcare quality, reducing costs, and enhancing patient outcomes. At KMK Consulting, we specialize in delivering tailored HEOR solutions to drive evidence-based decisions, optimize healthcare strategies, and support value-based healthcare initiatives.