Manufacturing-backed expansion: Bhopal-based SOM G..

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Manufacturing-backed expansion: Bhopal-based SOM Group looks to improve share in alco-beverage market
According to Suryanarayana, traditional lager beers make up over 95% of beer consumption in India. Strong lager makes up a significant portion - over 80% - with mild lager comprising the rest.
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Manufacturing-backed expansion: Bhopal-based SOM Group looks to improve share in alco-beverage market - The Economic Times

The Group has a reasonable grasp of the regulatory framework that guides the business. States differ in their excise duty structure, tax structure, pricing mechanism, import/export policies, and taxes.

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Manufacturing-backed expansion: Bhopal-based SOM Group looks to improve share in alco-beverage market - The Economic Times

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